During an interview last week, for my friends at Informa Connect, Jim and I discussed IBM’s remote workforce and the continuing impact of...

There’s a lot we can’t know yet about business going forward as the economy inches toward re-opening...

Wonderful to have Catherine Chao, Director, Strategy & Evaluation, Ad Council join “Advertising in the Age of Alexa” here in Chapel Hill...

Given the challenges the pandemic presents businesses and brands worldwide, the lessons learned here seem worth revisiting; and emulating

As introduced by Harvard professor Shoshana Zuboff, surveillance capitalism is “the accumulation of data to predict future behavior."

I was recently interviewed by the Association of National Advertisers’ AEF for their forthcoming study, "Bridging the Analytics Disconnec...

Great to be working again with my friends at PanTheryx, the innovative Boulder, Colorado based company focused on improving public health...

The handwringing over the death of the advertising agency isn’t new, it’s been trending now for years. Ken Auletta’s most recent book, Fr...

Oceans of ink and even more pixels have been spilled in trying to engage consumers to simply listen and hear what a brand has to say. The...

With thanks again for a wonderful year, here are the top three posts of 2018 for your winter reading pleasure! Trust - the Challenge CMOs...

Last week I joined hundreds at Convene on Park Avenue in Manhattan for the IAB’s 2018 Data & Mobile Symposium, subtitled How Data Fuels t...

Isn’t that the enduring challenge even the most successful businesses and brands face? What keeps us up at night and why we go into the o...

Late last year I was invited to attend the 5th annual Chief Strategy Officer Summit (CSONY) in Manhattan. Once again, the Summit brought ...

If you’ve any interest in the future of advertising, much less marketing and brands, and their relationship to people in our increasingly...

Welcome to an Ocean of Commotion We all know things are changing incredibly fast. This is particularly true in every aspect of the commer...

Ahhh, the business plan; and the planning cycle. Whether you're a large or small company, in a new or mature category, with a regional, n...

In conversation with a client this week, I was reminded, once again, of the talents required in developing, encouraging, and leading a te...

Late last month I joined my friends and colleagues in AIGA Connecticut at the historic, 18th-century deKoven House in Middletown for the ...

Certainly business success depends on sound strategy and the ability to adapt and change. But execution is where a strategy either succeeds

A strong brand is a promise marrying a differentiated, competitive advantage with a compelling consumer insight. A singular, clear idea that